The CENTURY 21 system was founded in 1971 in Southern California. The founding principle was simple: to enable small independent brokers to operate under a common identity, sharing in the resources of collective advertising, training and marketing. This concept enabled brokers to remain responsive to the needs of their local marketplace while favorably positioning themselves against the competition. And it worked!
The CENTURY 21 network grew rapidly in the 70’s and 80’s, quickly becoming the largest real estate sales organization in the world. Sales topped the $70 billion mark. Independent polls now show the CENTURY 21 name to be the best recognized name in real estate.
Yet, we’re not content to rest on these laurels. We recognize the need for change to lead the industry in the decades ahead. The CENTURY 21 system of the 21st century is committed to providing exemplary customer service.
Each client receives personal attention because CENTURY 21 Alliance is locally owned and managed. Your sales representative is backed by a hands-on management team of professional, experienced and concerned brokers, all working together for your benefit.
As members of the CENTURY 21 VIP system, Employee Relocation Council (ERC), and INRELCO, CENTURY 21 Alliance has Relocation Directors and Agents specifically trained to handle the needs of buyers and sellers transferred throughout the world.
CENTURY 21 Alliance is part of the CENTURY 21 NorthBay Alliance, consisting of 9 Sonoma, Mendocino Lake and Marin County locations to conveniently serve our clients’ needs. All along major highways, we have offices in Santa Rosa, Novato, Rohnert Park, Oakmont, Windsor, Healdsburg, Sonoma, Lower Lake, and Hidden Valley Lake. We have over 150 professionally trained agents that are the BEST of the BEST.
We sell over 1800 properties per year – every year! We are consistently recognized as the TOP LISTING and
TOP SELLING firm in the CENTURY 21 system north of the Golden Gate.
From Santa Rosa to Hidden Valley Lake, we can help you find the home of your dreams! from Marin County to Healdsburg, let us help you with all of your real estate needs! At CENTURY 21 NorthBay Alliance our team of Realtors can help you with the home buying or selling process. Put our years of experience to work for you. Whether you are a first time buyer or looking for investment property, we can help make your dreams of home ownership a reality. Want to know how much your home is worth in today's real estate market? We can provide you with a comparative market analysis that will detail all of the recent home sales in your neighborhood. Our real estate company services Sonoma, Lake and Marin Counties with offices in Santa Rosa, Oakmont, Windsor, Sonoma, Rohnert Park and Novato. If you are a home buyer or home seller, we are the company for you.
Dave Harrell has a tremendous attention to detail and is highly adept at navigating his client through the complicated buying/selling process. He is personable and always available.
I appreciate Dave's balanced and objective advice. He clearly wants to see his client succeed long term in real estate. I will definitely recommend Dave. - Dean Parsons July 2016
When we met Martin Levy and Joe Roza we were impressed by their professionalism and knowledge. In listing our property they were definitely willing to accommodate all our concerns.
Martin and Joe overcame all which other agents saw as obstacles.
This teams is outstanding, hard working, creative and they have the ability to make their customers feel at ease. - M. Canavese. surrey, Bc July 2016
Mary was professional, knowledgeable and encouraging and patient. . We appreciate all she did for us and would definitely refer her to our friends. - Wendy Newgren. foresthi July 2016
as i wrote, I had not been in the home buying market for many years, pre-computer years. Mark understood this and explained or re-explained things as often as i asked. He communicated with my lender and with the selling agent many times, filling me in with what i did not understand. Thanks again Mark.....russ - Russ, Santa Rosa July 2016
Kimberly was great to work with. She came over the first day with a very professional presentation about who she and James were, and what they have done in real estate. She was knowledgable about the market and gave us lots of good advice for prepping our house. She also helped set us up with people to ready our house for sale. She was good about returning calls and keeping me up to date on how things were going. - Jennifer Wallace July 2016
Danielle Pellegrini worked very hard for us, dealing with a difficult seller. We are very happy with the services that she provided and have already referred a friend to her.. - Eric Keith, Santa Rosa July 2016
Mike did an excellent job with all aspects of the sale from beginning to end. He kept us informed at all times and explained every step of the process. The house sold in less than one week! We would highly recommend him to friends and neighbors. - A. P., Santa Rosa July 2016
Debbie Hegardt is a true pro. I knew that we had made the right choice to work with Debbie when brokers at open houses would comment about how wonderful she was! They would all say "You are in VERY good hands!". And now that we are in the perfect home, I agree 100%.
Debbie works the project from multiple angles, always understanding our particular wish list. She moves fast, but always in total control. NEVER did we feel that we were chasing the deal..... we always felt in a STRONG position! And really, that's the most that you can expect when purchasing a home.
We were offered the purchase for each of the two (2) homes for which we made offers - and we were NOT the highest bidders. WOW! Debbie made it happen for us.
We formed the right team, took the process seriously, and made it work.
Thanks to Debbie for understanding what we wanted and helping to make our home purchase happen faster than we expected!
Cheers, Debbie! - Robert Ramirez, Santa Ro July 2016
Ross Liscum was and is outstanding. He was upfront about everything and knows his job and the market. He never took advantage of anyone or anything. Sold our home in less than a week.
More agents should be like him!
It was never about the commission with Ross, it was about us and our needs which he delivered. - Joan, Santa Rosa July 2016
As first time homebuyers and newly married couple buying a house seems a bit scary. Deedee guided us through every step of the way. She was always available to help no matter what time of day. My husbands a fireman and his schedule can't always be the easiest, but she was able to always keep us informed always be ready to show us houses. She found us our dream home. If we ever were to buy again or sell we will definitely go with Deedee. - Anna Deurloo, Forestvill July 2016
My husband and I have been working with Rosie Lombardi for over fifty years. She has been our realtor in all of our property dealings in the Sonoma County area. We have relied on Rosie for her professional and knowledgeable advice and efficient, friendly and personal service. We will continue to work with Rosie in our future realty dealings.
I do not reside in Sonoma County and Rosie took care of all matters preparing my house in Rhonert Park for sale. She had all necessary work done to make the house ready for sale, communicated with the renters and held open houses for the sale of the property.
Rosie always kept me informed about all matters pertaining to the house and
sold the house after just two weekends.
I would recommend Rosie Lombardi to anyone who is selling or buying a home
and is looking for an honest, knowledgeable, and personable agent to work with. - Katherine Otamura. Hacie July 2016
I would recommend Brian Connolly to anyone who is considering making a real estate purchase. He is terrific at keeping you informed and up to date as to the progress and details of your transaction. He is knowledgeable about his profession and yet doesn't overwhelm one with to much information.
It's pretty obvious that Brian enjoys what he is doing and his positive attitude rubs off on you and helps put you at ease.
You rock Brian! - David Nichols, Santa Ros June 2016
I have sold 6 properties in my lifetime and NEVER has it gone so well. The attention and professionalism displayed was incredible. This was not a large dollar sale but the attention shown by these two women you would have thought it was a million dollar home. The best customer service I have ever received. I knew they had my best interest when working this sale. Living out of state made this transaction a little more difficult but they kept me posted every step of the way. There was never an instant of doubt. - Letty Lees, Bend Oregon June 2016
extremely happy with the outcome of the sale and the professionalism,, expertise, and efficiency that Paul and Lynn Ferhman exhibited. - Susan Lee 1352 Shady Oak June 2016
Lisa Steele was a God send for me. Living out of state, I was unable to handle the time requirement for meeting inspectors. Lisa took care of all of it for me. She also had buyers ready to see the house before it was listed. Lisa stayed on top of every detail and closing went very smoothly. - Marion Coultis, Wichita, June 2016
Fast !!!!!!! - Patrick Sebastian May 2016
This was my first time purchasing a property on my own. Arlee understood my needs and worked patiently with me through the whole process. Her personal warmth, ethics, and professional knowledge made this a very positive experience.
Thank you, Arlee! - Marta Biton May 2016
I would highly recommend Steve Spanier for either the sale or the purchase of a home. He has done both for me, and I have been extremely satisfied in all respects. Steve is very sensitive to his client's needs and constantly keeps them at the forefront regardless of the shifting circumstances of a transaction. His knowledge of the field is superior, and his judgment is invaluable. He is a person of the highest ethics, very professional in all his dealings, and is a great pleasure to work with. Steve goes way beyond what an agent can reasonably be expected to do in ensuring that his client's needs are met. I know without any hesitation that I will call on him for any future real estate needs. - Jean-pierre Swennen, San May 2016
I would recommend Carmen Cervantes to my friends and family without a doubt. She is the best. I am very grateful with her guide during this entire process. She is professional, knowledgeable and a very kind person. - Geraldina Hidalgo, Santa May 2016
Lynn Connelly's ability to understand and work well and successfully with our special needs and requirements was outstanding. We cannot appreciate her enough - thank you Lynn! - Ayya T With Dhammadharin April 2016
As a third generation real estate professional, currently the Marketing Director of Century 21NorthBay Alliance in Santa Rosa, Briana assists Realtors maximize their marketing potential by advertising their properties both locally & nationally. She also creates and manages Realtor and property websites, print materials such as property brochures and flyers, and property status updates. She works with the Press Democrat, Homes and Land Magazine Sonoma County, and Listing Domains, and is building relationships with The Wall Street Journal, Robb Report, Dupont Registry, and LuxuryHomes.com. Her real estate experience also expands to escrow file and HOA management. She received her degree in Business Administration and Management, with a minor in Marketing, from Santa Rosa Junior College. Furthermore, Briana currently serves on the Board of Directors for the Child Parent Institute of Sonoma County.